Staying true to its business model as an open book provider of transportation management and truckload brokerage services, Rockfarm is in constant pursuit to lower operating expenses. Because HubTranâs primary objective is to create efficiency in the transportation companyâs back-office, it was a natural alignment for the two companies to pursue a partnership. The onboarding process was completed very quickly due to HubTranâs MercuryGate integration framework, and RockFarm realized immediate ROI after starting up. RockFarm quickly found that their employees were 125% more productive â allowing them to add more customers to their growing business without needing to hire more staff to support that growth.
Rockfarmâs selection of HubTranâs solution has enabled efficiency across their two largest business units â Transportation Management and Brokerage Services. Rockfarmâs CEO, Todd Colin states, âThe choice of HubTran to support our continuous improvement efforts enabled Rockfarm to streamline our invoice and supporting documents match processes. We can now offer our Transportation Management Clients a path to add further complexity to their carrier solutions with smaller carriers, while still maintaining efficiency in our freight audit process.â
HubTranâs solution was easy to engage, and the HubTran team was a great partner throughout the onboarding project. Matt Randecker, Rockfarmâs SVP of Solutions, states, âHubTranâs intuitive user interface enabled us to deploy a cross-functional training program to ensure we always have team coverage in our freight audit department. HubTranâs seamless integration with MecuryGate and their responsive help desk keeps us pushing the HubTran solution forward in finding further efficiencies within our team.â
Looking forward, the use of HubTran will continue to grow for Rockfarm as more complex business opportunities are secured. Growth and efficiency, a one, two punch for the HubTran and Rockfarm partnership.
125% more productive. Immediate ROI. What can HubTran do for you?